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EMCC Global Individual Accreditation - EIA Practitioner
Catherine Durkin

Hi, I'm Catherine

Executive Coach, business owner, former Sales leader, and mum of two. For almost 12 years at Facebook (now Meta) I built digital strategies with clients like Burberry, Nike and Rolex on Facebook, Instagram and WhatsApp while also developing and leading teams across Ireland, UK and EMEA. Prior to that I worked in event marketing for five years.

The part of my job I loved most was leading people. I managed teams and individuals with a coaching style—investing time in understanding what motivated them, sharing opportunities, removing roadblocks, and trusting them to do their best work. Even on the toughest days, watching others succeed felt purposeful. That's what ultimately led me to formalise this work and build careercoaching.ie

After working with coaches myself, I got clarity on what I value, my leadership style and what motivated me. I resigned from Meta when it felt 'right' for me but on paper probably didn't make sense. I was pregnant with our second child and having spent over a decade in hyper growth mode, I made the decision to focus on family and retrain as an executive coach at UCD Smurfit, earning my EMCC accreditation. Many people called me 'brave.' To me, it felt less like bravery and more like listening - it was choosing me as much as I was choosing it.

As a coach, I work with people navigating or anticipating career transitions. People often come to me feeling stuck or uncertain. They leave with clarity, confidence, and a plan they actually believe in.

There's no judgment here - just a safe space to explore what matters to you and how to move forward. I use what I have learned through my career to date coupled with my EMCC qualification in service of your needs.

Catherine Durkin
Founder, careercoaching.ie

Learn About Me And My Approach
Steve Hatch
"Catherine is one of those rare individuals who can inspire partners, lead a team, improve products and deliver brilliant commercial outcomes."

Steve Hatch

CEO YouGov PLC

Martin Harbech
"Catherine is outstanding. A deeply caring leader, strong commercial instinct, data driven, and a role model in executional excellence."

Martin Harbech

Group Director at Meta

Ways To Work With Me

I work with professionals of all levels who are feeling stuck or navigating change.
For some there is a clear goal, with others it is less clear and we work on this together.

Career Transition

You're facing or contemplating a change - redundancy, relocation, career pivot, or industry move. We'll work together to clarify what you value, explore your options, and create a plan that aligns with who you are and where you want to go.

Manager Development

You're managing people - whether you're a first-time manager finding your feet or an experienced manager looking to refine your approach. We'll focus on the practical skills that matter: having difficult conversations, giving effective feedback, setting clear expectations, building trust with your team, managing 'up' and developing your own management style that feels authentic.

Return to Work

You're returning after parental leave, career break, or extended absence. We'll address the practical and emotional aspects of re-entry, rebuild your confidence, and help you redefine success on your own terms in this next chapter.

Interested in understanding more? You can schedule a 30 minute Discovery Call with me here:

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Client Testimonials

Catherine's coaching was instrumental in helping me gain clarity and new perspectives. Since working with Catherine, I have a much clearer understanding of my core values and what truly brings me satisfaction, both professionally and personally. This newfound clarity has been invaluable.

Shane Bennett

Client Partner, Meta

Coaching felt like having a 'work therapist'—a safe space where I could open up completely. This process gave me not only clarity but also a structured framework to move forward with confidence. I now have a clear vision of what I want, a roadmap to achieve it, and the confidence to make it happen. I also believe I've become a stronger, more effective manager as a result.

Jackie Kavanagh

Head of Transformation, Clinigen

Ready to Transform Your Career?

Let's explore how I can help you turn your ambition into achievement

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